Digital marketing Guides d'étude, Notes de cours & Résumés
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WGU Digital Marketing Science - D378 Exam Guide Questions and Answers 2024
- Examen • 18 pages • 2024
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Steps in Consideration (Buyers Journey) - Search, Email, Social Media Ads, Paid Content, Blogs, Video 
 
Steps in Purchase (Buyers Journey) - App Purchase, Store Purchase, Online Purchase 
 
Steps in Advocacy (Buyers Journey) - Forums, Social Media Mentions, Surveys, Reviews, Testimonials 
 
Steps in Loyalty (Buyers Journey) - Customer Support, Rewards Program, Newsletter/Blog Subsciber 
 
Steps in Awareness(Buyers Journey) - PR, Outdoor Ads, Print Ads, Online Ads, Radio/TV, Word of Mouth 
 
Mar...
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Digital Marketing Advanced hogent samenvatting
- Resume • 53 pages • 2023
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Samenvatting van Digital Marketing Advanced, Marketing Hogent
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Unit 17 : Digital Marketing Assignment 1 (Learning Aim A & B) (All Criteria Met)
- Dissertation • 21 pages • 2024
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This essay is a distinction-level work for Unit 17 : Digital Marketing- Assignment 1. You can efficiently work on your assignment by following my layout. in order to achieve the best grade (Distinction). All of the following criteria is met in this document 
D2	Evaluate the effectiveness of digital marketing campaigns from different businesses, and suggest ways to overcome concerns raised about digital marketing. 
D1	Justify the extent to which the digital environment is influencing consumer ch...
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Digital marketing & technology lectures and articles summary | Msc Marketing Vu 2021-2022
- Resume • 72 pages • 2022
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Lecture summary and notes of the course Digital Marketing and Technology from Msc Marketing 2021-2022 (VU). This document contains an summary of the lectures with elaboration on the articles. The findings of the articles are explained.
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Digital Marketing & Technology Article Summary - 2023
- Resume • 53 pages • 2023
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This document contains a detailed summary of all the required articles for the course Digital Marketing & Technology (E_MKT_DMT), in 2023.
Rendre le stress des études moins douloureux
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Test Bank for eMarketing Digital Marketing Strategy 9th Edition By Raymond Frost, Alexa Fox, Terry Daugherty
- Examen • 111 pages • 2023
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Test Bank for eMarketing Digital Marketing Strategy 9th Edition By 
 Raymond Frost, Alexa Fox, Terry Daugherty 
 
Test Bank for eMarketing Digital Marketing Strategy 9e Raymond Frost, Alexa Fox, Terry Daugherty
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Digital Marketing - D098 WGU Exam With Solved Solutions.
- Examen • 17 pages • 2023
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Digital Marketing - D098 WGU Exam With Solved Solutions.
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Summary all articles Digital Marketing Intelligence 2022-2023
- Resume • 50 pages • 2023
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Summary all articles Digital Marketing Intelligence 2022-2023 
 
- Chapman, C., Feit, E.M. (2019). Association Rules for Market Basket Analysis. 
- Kannan, P. K. and Hongshuang Li (2017). Digital marketing: A framework, review and research agenda. 
- Kukar-Kinney, M., Scheinbaum, A. C., Orimoloye, L. O., Carlson, J. R., & He, H. (2022). A model of online shopping cart abandonment: evidence from e-tail clickstream data. 
- Li, J., Abbasi, A., Cheema, A., & Abraham, L. B. (2020). Path to Purpos...
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Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall
- Examen • 829 pages • 2023
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ANSWERS ARE AT THE END OF EACH CHAPTER 
Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall 
| Answers are at the end of each chapter 
 
TABLE OF CONTENTS: 
Chapter 1: Marketing in Today’s Business Milieu 
Chapter 2: Marketing Foundations: Global, Ethical,Sustainable 
Chapter 3: Elements of Marketing Strategy, Planning, and Competition 
Chapter 4: Market Research Essentials 
Chapter 5: CRM, Big Data, and Marketing Analytics 
Chapter 6: Understand Consumer and Business...
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Digital Marketing & Analytics Summary (2023/2024) - UvA Master's BA
- Resume • 84 pages • 2023
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PM for DISCOUNT :) 
 
This summary was written in the first semester of the academic year 2023/2024 . It consists of all the lecture and tutorial material mentioned by the teacher for the examination. 
 
Please leave a positive rating if satisfied ! :)
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